As with our usual goatcards, these are aimed at making people happy. We want to bring a smile to people’s faces and add a little something special to an ordinary day. We also want to encourage interaction between different people by simply allowing them to hand over a nice message to someone else on the street, in the park, at university, a shop or a party.
So we designed 50 different versions, printed out several copies and started handing them out.
We have now translated them into Russian, Estonian, Spanish, Italian, German and French. With Chinese, Norwegian and Swedish on the way.